SITA research finds aviation’s record technology investment hinges on one thing: data coordination

SITA’s 2025 Air Transport IT Insights report finds that, while the air transport industry invested a record $50.8 billion in technology in 2025, a common obstacle keeps emerging: where data does not flow freely between systems and partners, that investment cannot fully deliver what it was designed to unlock. The cost of this data coordination gap is higher than ever now that the conflict in the Middle East continues to disrupt the industry at a global scale. Operators investing in closing that gap are building foundations that will outlast the current disruption.